dmexco – Donnerstag, 14.09.2017

“The internet is broken”

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dmexco – Donnerstag, 14.09.2017

Content ... what?

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dmexco – Donnerstag, 14.09.2017

Quo vadis, Digital Marketing?

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dmexco – Donnerstag, 14.09.2017

The bots are unstoppable

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dmexco – Mittwoch, 13.09.2017

Are we in the Internet of Ads?

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dmexco – Mittwoch, 13.09.2017

Marketing machines taking over?

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dmexco – 14.09.2017

“The internet is broken”

Everybody’s heard of blockchain. Few people can really explain what it is. It began with Bitcoin, but can it really revolutionize the internet?

Foto dmexco 2017

dmexco – 14.09.2017

Virtual Reality is more real than you think

Why hasn’t virtual reality already changed our lives? It may not have hit the mass market yet, but VR and AR are much further developed than most of...

Foto dmexco 2017

dmexco – 14.09.2017

Content ... what?

Should content marketing be seen as an extension of classical advertising – or possibly a successor to it?

Foto dmexco 2017

dmexco – 14.09.2017

Quo vadis, Digital Marketing?

Was sind eigentlich die Trends auf der dmexco 2017 in Köln? Eine erste Antwort.

Foto David Rosemeier, Publicis Pixelpark, dmexco 2017

dmexco – 14.09.2017

The bots are unstoppable

Chatbots belong in everyone’s digital strategy. Here’s why.

Foto dmexco 2017

dmexco – 13.09.2017

Are we in the Internet of Ads?

Digital marketing is vital for companies, but ad fraud and a lack of transparency can endanger even the best known brands. Is it time for a change in...

Foto dmexco 2017

dmexco – 13.09.2017

Marketing machines taking over?

Paul Papas of IBM IX and Jon Suarez-Davis of Salesforce discuss their AI partnership and explain how machine learning is transforming marketing...

Foto dmexco 2017